SEA Senior Brand Manager

Date Posted: Posted30+ hari yang lalu

Job Description

Johnson & Johnson is the world's most comprehensive and broadly-based healthcare Company, touching the lives of nearly a billion people every day. Our Family of Companies throughout the world compete in consumer, pharmaceutical and medical devices & diagnostics markets and have the skills and resources to tackle the world's most pressing health issues.

We are looking for a Senior Brand Manager for our SEA Upstream Team. The successful candidate will own the development of regional franchise strategy, integrated communication plans and campaigns. The individual will be responsible for leading critical processes related to new product launches, portfolio management, market research, price strategy, and business performance tracking. She/he will also drive the culture of consumer centricity and business excellence amongst the cross-functional teams.

General Roles and Responsibilities:

  • Identify market trends and consumer insights which can lead to new initiatives and growth.
  • Develop SEA marketing and strategic plans, commercial innovations, connection planning and integrated communications, in conjunction with SEA Franchise Lead
  • Manage franchise portfolio for optimal SKU and brand efficiency, including SKU rationalization and product lifecycle management.
  • Lead and deliver product innovation pipeline aligned with the brand strategy and consumer insights.
  • Manage and lead approvals of current and new product packaging/artworks with regulatory, medical, supply chain and agencies
  • Review and provide recommendations on business processes and reporting.


Role requirements:

  • Strong marketing and commercial experience, particularly in developing integrated marketing campaigns and leading NPI/NPD launches
  • Significant experience in developing strategy, marketing plans and the execution of campaigns
  • Demonstrated experience in marketing communication mediums, including digital and social media
  • Solid analytical skills
  • Strong verbal and written communication skills
  • Strong leadership experience

Primary Location
Indonesia-Jawa-Jakarta Raya-
P.T. Johnson & Johnson Indonesia (8150)
Job Function
Requisition ID

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